Avid Technology is an audio visual software company that was an early pioneer in software-based non-linear editing.

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Adobe Premier CS6 'Unable to open file' coming from Cineform

I just transformed a MP4 file coming from my GoPro into a MOV file using CineForm studio. It works great in MAC. However, when doing the same on Windows, and transforming from MP4 to AVI, when trying ...
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Display clip length on timeline in Avid MC 6?

How can I display the length in seconds/frames on the timeline? I know this is possible but couldn't figure this out.
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How can I set clip color in Avid media composer 6

I select the clip, then edit->set color, but it doesn't seem to effect anything. How can this be done?
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From Avid Media Composer to DVD?

I have a 1920x1080i project (a 50 minute film) in Avid Media Composer (version 3). How can I make a high-quality DVD from my project? Specifically: Can I export straight from Avid to a DVD format ...